Today's consumers are smarter than ever. Because of a lifelong exposure to media of every kind, the average customer understands marketing and advertising in ways consumers of the past never could. As a retailer, that doesn't mean you need to be louder or brighter; you need to advertise smarter and with a purpose.
With more relaxed phases of COVID-19 restrictions going into place around the country, restaurant-goers can once again enjoy the delicious meals they've been missing over the past few months. However, in the interest of public safety, they'll also notice that things will be happening a bit differently for a while.
If there’s any theme in the COVID-19 crisis so far, it’s adaptation. People around the globe have been forced to embrace a completely new day-to-day life, and it hasn’t been without its struggles. However, many have found comfort in the silver linings of these unique times.